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Diploma in Travel and Tourism (Level 4)

Course Overview

Tourism Course Online

As one of very few global industries that are largely immune to often damaging economic and political pressures, travel and tourism represents an outstanding sector in which to begin and build a career.  Tourism forms the heart and often the primary economic contributor of so many regions and in some instances entire countries – those with the relevant qualifications, skills and experience will find the entire world opening up to them with countless career prospects.

Tourism Course Online, has been designed for those with no prior experience or knowledge, who wish to join this spectacularly dynamic, energetic and consistently- stable industry sector.  The course begins by introducing the concept of travel and tourism to candidates, incorporating an investigation of why people travel, how travel and tourism have changed from a modern perspective and the way the global tourism system works.  Course content then moves onto the subjects of travel and tourism marketing, the planning and execution of tour packages, human resource management, the provision of world-class customer care and the logistics of transporting travellers from one location to another.  The course concludes with a look at crisis management, sustainable tourism and the roles and responsibilities of travel and tourism professionals.
Ultimately, successful candidates benefit from the extraordinarily valuable skills, knowledge and insights required to join existing travel and tourism brands/businesses, or begin their own business from scratch.

Travel and Tourism Online Courses : Key Benefits

  • Accredited Course
  • Full Tutor Support
  • Self paced, no fixed schedules
  • Available to students anywhere in the world
  • Interest Free Fee Instalments
Course Syllabus

Tourism Course Online consists of the following units:

Unit 1 - Introduction to Travel & Tourism

In the first course unit, candidates are provided with a broad overview of the concept of travel and tourism, incorporating an investigation into the various types of tourism – leisure, business etc.  Along with exploring how travel and tourism have changed over the years, candidates also discover various critical factors which affect the appeal of tourist destinations.

Unit 2 - The Tourism Products & Services

The second unit turns attention to specific products and services provided and offered within the tourism sector, including an introduction to the marketing mix from a professional perspective and the key components that come together to make up tourism products.  A number of considerations concerning destinations are also investigated.

Unit 3 - The Travel & Tourism System

Course content in the third unit centres on the theme of the global travel and tourism system as it exists in the 21st century.  The travel trade as a whole is broken down and dissected, along with the risks and responsibilities of tour managers, selecting appropriate tour operators in other countries and the impact of information technology on the travel trade.

Unit 4 - Managing Tour Operations

Tour operation management forms the core focus of Unit 4, which introduces candidates to the development and management of important relationships with key suppliers.  Course content also covers recruitment, training, manpower and the management of tour package marketing.

Unit 5 - Marketing in Travel & Tourism

The fifth unit focuses more intensively on travel and tourism marketing, outlining the core specifics of the effective marketing strategy, the planning and implementation of professional market research, effective promotional activities and the measurement/analysis of the effectiveness of promotional efforts.

Unit 6 - Quality Management and Customer Care

Course content in the sixth unit centres around the fundamental importance of customer care as a component in every tour package and service.  Candidates explore the concept of quality management, how to identify and assess the needs of the customer, the provision of superior customer service and how to cope with a variety of associated challenges.

Unit 7 - Human Resource Management

In Unit 7, the management of important human resources represents the primary point of investigation.  Candidates are guided through the importance of HR and the development of a workable HR strategy, along with training and educating a work force, linking human resources at various levels and generally putting professional HR to work in the tourism trade.

Unit 8 - Transport Management

The eighth unit focuses more intently on logistics, introducing candidates to a series of essential transport principles and common transport options. Coach, bus and taxi transportation are explored in detail, along with the management of transport service provision.

Unit 9 - Transport and Environment

Unit 9 continues with the same transport-centric theme, though in this instance in relation to the environment.  The various pros and cons of all available transport types are discussed, along with the planning, organizing, marketing and essential forecasting required in order to professionally manage transport for tourism.  A series of common transport management issues/challenges are also introduced.

Unit 10 - Crisis Management

The tenth unit explores crisis management from the perspective of a professional tour operator or manager.  Candidates are guided through each crucial process step, in order to communicate efficient and effective management techniques before, during and after any given crisis.  The concept of recovering confidence in clients and prospective clients is also introduced.

Unit 11 - Managing Public Awareness Programmes

The penultimate course unit introduces the concept of public awareness program management, focusing largely on inbound tourism and the effects tourism can have on any given local community.

Unit 12 - Sustainable Tourism & Development

In the final course unit, candidates are introduced to the subject of sustainable tourism and development, incorporating a variety of essential insights and theoretical teachings including workable approaches, arguments for and against, WTO views and the roles and responsibilities of the professional tour operator.

Fee & Payment Options
Paying in Installments: £560 (interest FREE Installments)
Deposit: £104
No of Installments: 12
Each Installment: £38
Pay in Full: (£100 Discount) £460

At the end of this course successful learners will receive a Certificate of Achievementfrom ABC Awards and Certa Awards and a Learner Unit Summary (which lists the components the learner has completed as part of the course).

The course has been endorsed under the ABC Awards and Certa Awards Quality Licence Scheme.  This means that Brentwood open learning college has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a regulated qualification* but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been benchmarked at Level 4 against level descriptors published by Ofqual, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner. 

The course itself has been designed by Brentwood open learning college to meet specific learners’ and/or employers’ requirements which cannot be satisfied through current regulated qualifications.   ABC Awards/Certa endorsement involves robust and rigorous quality audits by external auditors to ensure quality is continually met.  A review of courses is carried out as part of the endorsement process.

ABC Awards and Certa Awards have long-established reputations for providing high quality vocational qualifications across a wide range of industries. ABC Awards and Certa Awards combine over 180 years of expertise combined with a responsive, flexible and innovative approach to the needs of our customers.

Renowned for excellent customer service, and quality standards, ABC Awards and Certa Awards also offer regulated qualifications for all ages and abilities post-14; all are developed with the support of relevant stakeholders to ensure that they meet the needs and standards of employers across the UK.

Career Path

This high-level diploma paves the way for successful future careers in the travel and tourism industry. Upon completion, candidates will be primed to pursue roles in travel and tourism management, business, HR and transport management, or to begin establishing their own businesses from scratch. Starting salaries of around £17,000 to £25,000 can quickly accelerate for quality candidates. 

Who Should Take This Course?
  • Candidates pursuing life-long careers in travel and tourism
  • Existing workers looking to climb the career ladder
  • Candidates interested in working and travelling abroad
  • Anyone looking to improve their career prospects
  • Business managers looking to improve performance
  • Entrepreneurs planning to start their own businesses.

Related Links:

Certificate in Travel and Tourism (Level 3)

Certificate in Travel and Tourism (Level 1)

Diploma in Hotel Management (Level 4)


Course Level
Level 4

Awarding Body
ABC Awards

Study Method
Online Learning

Course Duration
260 Hours Approx.

Entry Requirements
No Entry Requirements

Start Date

  • Our highest-level Travel and Tourism course
  • Learn how to build and manage quality tour packages
  • Build professional-level customer care skills
  • Study crisis management and resolution techniques
  • Explore sustainable tourism and development 

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Customer Reviews

Total Reviews: (2)


I truly enjoyed every minute of the course. I especially liked the fact that I was able to do the assignments in my own time and there were no deadlines whatsoever. I actually completed the course much quicker than I expected. :) The course materials were easy to read, easy to understand and also interesting. The assignments were also manageable, I had no problems with them. The teacher was always available whenever I needed to ask him a question regarding the study materials. He was also quick to respond and give very detailed feedback. I am looking forward to doing another course with BOLC!



Comprehensive,well-organized course and the tutor relay took there time to analyze each assignment which is perfect for me.


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Course Cost

£ 460

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