Business Development Training Course

Searching for a flexible business development training course to suit your busy lifestyle? Ready to take your business career to the next level? At Brentwood Open Learning College, our exclusive business development training courses have you and your future covered! Study in your own time and at your own pace, for the chance to earn an endorsed Level 5 Business Development Diploma. Suitable for newcomers and experienced business personnel alike, this advanced diploma is open for enrolment throughout the year. Learn how to develop a competent business plan from scratch, introduce new products to the market and select appropriate channels of distribution. Master the art of effective marketing and advertising, learn how to boost a brand with effective packaging and examine the objectives of product pricing strategies. Sign up online and gain immediate access to our exclusive online learning platform, complete with all the learning resources you’ll need to complete your studies. Enrol today, or contact Brentwood Open Learning College for more information.

Why Study Business Development?

Business development is typically defined as the sum total of all processes, activities, ideas and initiatives implemented for the purpose of business improvement. It is a broad and diverse field, within which activities can be geared towards any number of objectives and outcomes. From the introduction of new products to expansion into new markets to improving the efficiency of existing products and services, there’s always something that can be done to improve business performance. For the business development specialist, the challenge lies in identifying strengths, pinpointing areas for improvement and capitalising on every possible opportunity for growth and expansion. As a result, employers and decision makers worldwide are always on the lookout for talented business development personnel to add to their ranks.

Course Syllabus

Brentwood Open Learning College is proud to offer an extensive range of business development training courses, open for enrolment throughout the year with no entry-requirements to fulfil. Our endorsed Level 5 Business Development Diploma covers the following topics and knowledge areas over a series of eight modules:

Module 1. Introduction to Business Development

Module one provides a broad overview of the functions and objectives of business development, along with some of the more common activities and initiatives undertaken to improve business performance. Candidates are introduced to essential business development terminology, typical organisational structures and how entrepreneurship differs from business ownership.

Module 2. Developing a Business Plan

The art of creating and implementing a workable business plan is examined in the second module, in which candidates consider procurement, resource allocation, fee structures, budgeting and the basics of marketing. The fundamentals of social media as an outreach tool are also covered, along with the importance of honed networking skills in the field of business development.

Module 3. Developing a Product Idea

Candidates are then guided through the various stages of the product development process, along with helpful tips and guidelines for generating viable product ideas. Strategies for identifying and engaging an appropriate target audience are discussed, along with how to isolate a product’s unique value proposition and the various costs associated with the development and introduction of products.

Module 4. Product Development and Product Life Cycle

Module four focuses on the importance of innovation and creativity in product design and development. Candidates also consider each major stage of the product life cycle, along with the criticality of market testing, how to develop an impactful marketing strategy and typical reasons for product failures in business development.

Module 5. Product Pricing Strategies

A detailed introduction to the functions and objectives of pricing strategies follows in module five, in which candidates learn how to establish a viable pricing structure in accordance with a variety of factors. Important legal considerations in establishing pricing structures are also discussed, along with the potential consequences of poor pricing policies.

Module 6. Branding and Packaging

Module six considers the contribution of product packaging to a wider branding strategy, along with key cost considerations when selecting appropriate packaging. The most important objectives of a product packaging policy are presented and discussed, along with the growing prioritisation of environmentally-friendly packaging among businesses worldwide.

Module 7. Channels of Distribution

The benefits of selecting appropriate channels of distribution are discussed in module seven, which guides learners through the potential advantages and disadvantages of several primary distribution channels. The concepts of direct and indirect distribution are discussed, along with budgeting for distribution costs and potential challenges to effective product distribution.

Module 8. Marketing your Product

In the eighth and final module, learners study a detailed breakdown of the effective product marketing strategy. The importance of conducting extensive market research is also discussed, along with an overview of the marketing cycle, a breakdown of the sales cycle and a summary of the benefits of strategic market segmentation.

Brentwood Open Learning College offers some free certificate courses in Business Management. Explore now on our website.

Fee & Payment Options

Paying in Installments: £660(interest FREE Installments)

Deposit: £120

No of Installments: 12

Each Installment: £45

Pay in Full: (£100 Discount) £560

Endorsement

At the end of this course successful learners will receive a Certificate of Achievement from the Quality Licence Scheme and a Learner Unit Summary (which lists the components the learner has completed as part of the course).

This course and/or training programme has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course and/or training programme is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website.

Career Path

Boost your professional profile with an advanced Level 5 Business Development Diploma and kick your career into overdrive! Whether pursuing promotion with an existing employer or considering the benefits of business ownership, this endorsed course could help you take that next big step. We also strongly recommend this exclusive Level 5 Business Development Diploma for existing entrepreneurs, business owners, managers and leadership figures. Experienced business development personnel routinely take home salaries of £30,000 to more than £100,000.

Who Should Take This Course?

Brentwood Open Learning College offers an extensive range of endorsed business studies programs for ambitious candidates worldwide. Our advanced Level 5 Business Development Diploma may prove of particular interest to the following applicants:

Newcomers considering a career change
Business personnel working on their CPD
Entrepreneurs and prospective business owners
Senior managers and leadership figures
Anyone pursuing a high-level a business career
Sales, marketing and product development personnel

However ambitious your objectives may be, we’re standing by with the support you need to make them happen. Sign up online in just a few clicks, or contact Brentwood Open Learning College for more information.