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Marketing Management - Level 2



Course Overview

Marketing Management Certificate

An endorsed marketing management certificate could be just the thing to take your career a step further.  Whether new to marketing or looking to climb the ladder with your current employer, this Level 2 Marketing Management Certificate comes highly recommended.  Work your way through our endorsed marketing management courses part time and in your own time, for the chance to boost your CV and career prospects for life.  Our exclusive Level 2 Marketing Management Certificate provides an intermediate look at the fascinating field of marketing management, with no prior knowledge or experience necessary.  Study a detailed breakdown of the professional marketing plan, master the art of market segmentation and learn how to both analyse and influence consumer behaviour.  Build the skills, knowledge and confidence needed to become a more effective personal seller, as you work your way towards an endorsed Level 2 Marketing Management Certificate. With no deadlines or time restrictions imposed, our flexible online courses are suitable for even the busiest lifestyles.  Sign up online, or contact Brentwood Open Learning College anytime for more information.

Why Study Marketing?

The appeal of a career in marketing lies in its limitless scope for progression and diversification.  Worldwide, demand for talented marketing personnel is at an all-time high. Across the fields of sales, PR, advertising and marketing alike, employers are constantly on the lookout for capable and qualified candidates to add to their ranks.  Marketing skills and competencies have an extensive range of invaluable applications at various levels throughout a business.  By studying the art of influence or marketing, you stand every chance of gaining an edge in the eyes of employers and decisionmakers.  Whether exploring something completely new or looking to take an existing career to the next level, this Level 2 Marketing Management Certificate could kickstart your success story like never before! 

Course Syllabus

This Level 2 Marketing Management Certificate is a fully endorsed distance learning program, available exclusively from Brentwood Open Learning College.  Course content is distributed over a series of five engaging modules, with online assessments taken at the end of each module before progressing on to the next subject area:

Module 1. Introduction to Marketing

Module one provides a fascinating introduction to the functions, objectives and limitations of marketing.  Typical roles and responsibilities in the field of marketing are discussed, alongside an outline of the marketing cycle, the importance of recognising market trends, how to identify the requirements of a target audience and the role of influence in contemporary marketing.

Module 2. Marketing Planning

The process of creating an effective and impactful marketing plan is discussed in the second module, introducing candidates to the components and characteristics of a workable marketing strategy.  The importance of strategic budgeting and cost control in marketing management is also discussed, along with a series of external and internal pressures that can influence the performance and viability of a marketing plan.

Module 3. Advertising and Networking

Candidates then consider the relationship between advertising and marketing, along with the main similarities and differences between the two concepts.  An introduction to networking from a marketing perspective is also provided, along with helpful guidelines for more effective networking and the growing importance of digital channels in the contemporary marketing mix.

Module 4. The Promotion Mix

Module four presents a detailed breakdown of the promotion mix, discussing its main components and the steps involved in devising an effective promotional strategy.  The role of the promotion mix in a wider marketing strategy is also discussed, along with the extent to which communication can make or break any promotional or marketing initiative.

Module 5. Personal Selling and Sales Promotion

Bringing the course to a close, module five presents candidates with a series of tips and guidelines for becoming a more effective personal seller.  The most important differences between marketing and selling are also discussed, along with the personal qualities and characteristics needed to excel in a sales and marketing environment.

Brentwood Open Learning College offers some free certificate courses in Internet Marketing. Explore now on our website. 

Fee & Payment Options

Paying in Instalments: £360 (Interest FREE Instalments)

Deposit: £80

No of Instalments: 10

Each Instalment: £28

Pay in Full: (£60 Discount) £300

Accreditation

At the end of this course successful learners will receive a Certificate of Achievementfrom ABC Awards and Certa Awards and a Learner Unit Summary (which lists the components the learner has completed as part of the course).

The course has been endorsed under the ABC Awards and Certa Awards Quality Licence Scheme. This means that Brentwood open learning college has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a regulated qualification* but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been benchmarked at Level 2 against level descriptors published by Ofqual, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner.

The course itself has been designed by Brentwood open learning college to meet specific learners’ and/or employers’ requirements which cannot be satisfied through current regulated qualifications. ABC Awards/Certa endorsement involves robust and rigorous quality audits by external auditors to ensure quality is continually met. A review of courses is carried out as part of the endorsement process.

ABC Awards and Certa Awards have long-established reputations for providing high quality vocational qualifications across a wide range of industries. ABC Awards and Certa Awards combine over 180 years of expertise combined with a responsive, flexible and innovative approach to the needs of our customers.

Renowned for excellent customer service, and quality standards, ABC Awards and Certa Awards also offer regulated qualifications for all ages and abilities post-14; all are developed with the support of relevant stakeholders to ensure that they meet the needs and standards of employers across the UK. 

Career Path

One of our most popular online study programs, this Level 2 Marketing Management Certificate provides a detailed yet accessible introduction to contemporary marketing. Whether exploring marketing for the first time or pursuing promotion with an existing employer, an endorsed award on your CV could make all the difference. With demand for talented marketing personnel at an all-time high, there’s never been a better time to get started. Typical salaries in marketing management vary from £20,000 to more than £100,000 with experience.

Who Should Take This Course?

At Brentwood Open Learning College, we welcome motivated and enthusiastic candidates from all over the world.  Our intermediate Level 2 Marketing Management Certificate may prove of particular interest to the following applicants:

  • Newcomers studying marketing for the first time
  • Existing marketing personnel pursuing promotion
  • Anyone who works in sales, marketing, PR or promotions
  • Business owners with underdeveloped marketing skills
  • Candidates interested in starting their own businesses
  • Jobseekers looking to boost their CVs and employability

However ambitious your career goals may be, we’re standing by with the support you need to make them happen.  Get started on your Level 2 Marketing Management Certificate today, or contact the team at Brentwood Open Learning College for more information.

Course Level
Level 2

Endorsed By
Endorsed By ABC Awards and Certa Awards

Study Method
Online Learning

Course Duration
125 Hours Approx.

Entry Requirements
No Entry Requirements

Start Date
Ongoing



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Pay Online


Course Cost

£ 300

WAS
£ 360

SAVE
£ 60



Marketing Management - Level 2



Course Cost

£ 300

WAS
£ 360

SAVE
£ 60



Course Level
Level 2

Endorsed By
Endorsed By ABC Awards and Certa Awards

Study Method
Online Learning

Course Duration
125 Hours Approx.

Entry Requirements
No Entry Requirements

Start Date
Ongoing





Course Overview

Marketing Management Certificate

An endorsed marketing management certificate could be just the thing to take your career a step further.  Whether new to marketing or looking to climb the ladder with your current employer, this Level 2 Marketing Management Certificate comes highly recommended.  Work your way through our endorsed marketing management courses part time and in your own time, for the chance to boost your CV and career prospects for life.  Our exclusive Level 2 Marketing Management Certificate provides an intermediate look at the fascinating field of marketing management, with no prior knowledge or experience necessary.  Study a detailed breakdown of the professional marketing plan, master the art of market segmentation and learn how to both analyse and influence consumer behaviour.  Build the skills, knowledge and confidence needed to become a more effective personal seller, as you work your way towards an endorsed Level 2 Marketing Management Certificate. With no deadlines or time restrictions imposed, our flexible online courses are suitable for even the busiest lifestyles.  Sign up online, or contact Brentwood Open Learning College anytime for more information.

Why Study Marketing?

The appeal of a career in marketing lies in its limitless scope for progression and diversification.  Worldwide, demand for talented marketing personnel is at an all-time high. Across the fields of sales, PR, advertising and marketing alike, employers are constantly on the lookout for capable and qualified candidates to add to their ranks.  Marketing skills and competencies have an extensive range of invaluable applications at various levels throughout a business.  By studying the art of influence or marketing, you stand every chance of gaining an edge in the eyes of employers and decisionmakers.  Whether exploring something completely new or looking to take an existing career to the next level, this Level 2 Marketing Management Certificate could kickstart your success story like never before! 

Course Syllabus

This Level 2 Marketing Management Certificate is a fully endorsed distance learning program, available exclusively from Brentwood Open Learning College.  Course content is distributed over a series of five engaging modules, with online assessments taken at the end of each module before progressing on to the next subject area:

Module 1. Introduction to Marketing

Module one provides a fascinating introduction to the functions, objectives and limitations of marketing.  Typical roles and responsibilities in the field of marketing are discussed, alongside an outline of the marketing cycle, the importance of recognising market trends, how to identify the requirements of a target audience and the role of influence in contemporary marketing.

Module 2. Marketing Planning

The process of creating an effective and impactful marketing plan is discussed in the second module, introducing candidates to the components and characteristics of a workable marketing strategy.  The importance of strategic budgeting and cost control in marketing management is also discussed, along with a series of external and internal pressures that can influence the performance and viability of a marketing plan.

Module 3. Advertising and Networking

Candidates then consider the relationship between advertising and marketing, along with the main similarities and differences between the two concepts.  An introduction to networking from a marketing perspective is also provided, along with helpful guidelines for more effective networking and the growing importance of digital channels in the contemporary marketing mix.

Module 4. The Promotion Mix

Module four presents a detailed breakdown of the promotion mix, discussing its main components and the steps involved in devising an effective promotional strategy.  The role of the promotion mix in a wider marketing strategy is also discussed, along with the extent to which communication can make or break any promotional or marketing initiative.

Module 5. Personal Selling and Sales Promotion

Bringing the course to a close, module five presents candidates with a series of tips and guidelines for becoming a more effective personal seller.  The most important differences between marketing and selling are also discussed, along with the personal qualities and characteristics needed to excel in a sales and marketing environment.

Brentwood Open Learning College offers some free certificate courses in Internet Marketing. Explore now on our website. 

Fee & Payment Options

Paying in Instalments: £360 (Interest FREE Instalments)

Deposit: £80

No of Instalments: 10

Each Instalment: £28

Pay in Full: (£60 Discount) £300

Accreditation

At the end of this course successful learners will receive a Certificate of Achievementfrom ABC Awards and Certa Awards and a Learner Unit Summary (which lists the components the learner has completed as part of the course).

The course has been endorsed under the ABC Awards and Certa Awards Quality Licence Scheme. This means that Brentwood open learning college has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a regulated qualification* but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been benchmarked at Level 2 against level descriptors published by Ofqual, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner.

The course itself has been designed by Brentwood open learning college to meet specific learners’ and/or employers’ requirements which cannot be satisfied through current regulated qualifications. ABC Awards/Certa endorsement involves robust and rigorous quality audits by external auditors to ensure quality is continually met. A review of courses is carried out as part of the endorsement process.

ABC Awards and Certa Awards have long-established reputations for providing high quality vocational qualifications across a wide range of industries. ABC Awards and Certa Awards combine over 180 years of expertise combined with a responsive, flexible and innovative approach to the needs of our customers.

Renowned for excellent customer service, and quality standards, ABC Awards and Certa Awards also offer regulated qualifications for all ages and abilities post-14; all are developed with the support of relevant stakeholders to ensure that they meet the needs and standards of employers across the UK. 

Career Path

One of our most popular online study programs, this Level 2 Marketing Management Certificate provides a detailed yet accessible introduction to contemporary marketing. Whether exploring marketing for the first time or pursuing promotion with an existing employer, an endorsed award on your CV could make all the difference. With demand for talented marketing personnel at an all-time high, there’s never been a better time to get started. Typical salaries in marketing management vary from £20,000 to more than £100,000 with experience.

Who Should Take This Course?

At Brentwood Open Learning College, we welcome motivated and enthusiastic candidates from all over the world.  Our intermediate Level 2 Marketing Management Certificate may prove of particular interest to the following applicants:

  • Newcomers studying marketing for the first time
  • Existing marketing personnel pursuing promotion
  • Anyone who works in sales, marketing, PR or promotions
  • Business owners with underdeveloped marketing skills
  • Candidates interested in starting their own businesses
  • Jobseekers looking to boost their CVs and employability

However ambitious your career goals may be, we’re standing by with the support you need to make them happen.  Get started on your Level 2 Marketing Management Certificate today, or contact the team at Brentwood Open Learning College for more information.

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