How to Sell Training Courses

Telemarketing Course online provides a comprehensive introduction to one of the most crucially important 21^st century marketing activities. In the right hands, the humble telephone has the potential to be the most powerful marketing tool in the world. And in a world where mobile telephones have become a standard everyday accessory for the masses, the power and potential of telemarketing have never been greater.

Telemarketing forms an important part of the essential business marketing mix – one of the few that gives brands the opportunity to speak directly with target audience members. Throughout the course of the five-unit program, candidates are introduced to the skills, techniques and approaches of successful telemarketers, with the ultimate goal of maximising sales and furthering the success of the business. Course content covers the building of trust with clients and customers, how to succeed with cold calling, essential negotiation skills and how to make a winning first impression.

Ultimately, successful candidates are instilled with the valuable skills and confidence required to begin or further a career in practically any area of sales, working within established businesses or external marketing agencies.

Course Syllabus

Telemarketing Course Online: Key Topics

Telemarketing Course online,consists of the following five units:

Unit 1 – Verbal Communication

In the first of five units, candidates are introduced to the four E’s of effective voice calls - Expressive, Enunciate, Engage, Energize. The unit explores the importance of consistent courtesy and manners, along with how to create a positive impression when both making and answering telephone calls.

Unit 2 – Exceptional Things About Telephone Sales

The second unit turns attention to the specifics of telephone sales – in particular how telemarketing differs from all other forms of marketing. Candidates explore the various phases and types of negotiation, along with how to build rapport with customers, remaining positive and remembering important names.

Unit 3 – Active Listening Skills

Course content then moves onto critical listening skills, establishing the difference between hearing a client/customer and actively/analytically listening to them. Candidates are also guided through the topic of how and when to ask the right questions throughout the conversation.

Unit 4 – Developing Your Script

The importance of a strong telesales script forms the core focus of Unit 4, which covers the script as a concept, how to write an effective script and the importance of continual modifications and refinements in accordance with performance. Techniques for improving efficiency are also introduced.

Unit 5 – Pre-Call Planning

In the fifth and final unit, candidates discover invaluable strategies and insights for improving sale closure rates, along with effective call-back and lead follow-up techniques. Candidates learn how to generate interest, respond to objections and ultimately close more sales.

Fee & Payment Options

Paying in Instalments: £395 (Interest FREE Instalments)

Deposit: £95

No of Instalments: 12

Each Instalment: £25

Pay in Full: (£80 Discount) £315

Endorsement

At the end of this course successful learners will receive a Certificate of Achievement from the Quality Licence Scheme and a Learner Unit Summary (which lists the components the learner has completed as part of the course).

This course and/or training programme has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course and/or training programme is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website.

Career Path

Your new credentials will help you climb the career ladder in a telesales environment, or perhaps begin a new telesales career. This course is also suitable for business owners and managers looking to improve efficiency and performance. Typical salaries in telemarketing careers begin at around £20,000 and extend beyond £50,000 for senior managers.

Who Should Take This Course?